Carmen Simon

Carmen Simon, PhD is Chief Science Officer at Corporate Visions. As a cognitive neuroscientist, Carmen has developed a groundbreaking approach to creating memorable messages and content assets that are easy to process, hard to forget, and impossible to ignore―using the latest in brain science. Dr. Simon is the author of Impossible to Ignore: Creating Memorable Content to Influence Decisions, one of the top books on persuasion. Dr. Simon also teaches at Stanford University and frequently speaks on the importance of using brain science to craft communication that is not only memorable but sparks action. After all, what’s the use of memory if people do nothing with it? https://corporatevisions.com/about/leadership/